–John Laing, former Worldwide VP Sales, Symantec
New Book by MXL Partners’ Founder
If you are a professional salesperson, sales manager or director, vice president of sales or marketing, CEO, or anyone supporting selling efforts, this book is for you. If you are a senior executive, consultant, venture capitalist, board member, entrepreneur or aspiring up-and-comer, you should know the updated tools, language and tactics of selling in today’s market.
42 Rules to Increase Sales Effectiveness, by Michael Griego
Foreword by Mark Leslie, Veritas Software
Published by Super Star Press
Available at Amazon.com and 42Rules.com
In this book you will learn:
- The Effective Sales Perspective (5 Rules)
- The Effective Sales Process (6 Rules)
- The Effective Salesperson (7 Rules)
- Effective Territory Management (6 Rules)
- Effective Sales Communication (6 Rules)
- The Effective Sales Meeting (6 Rules)
- The Effective Close (6 Rules)
As a professional sales consultant and trainer to Fortune 500 firms and leading Silicon Valley technology firms, Michael Griego has reduced the keys to sales effectiveness to 42 rules. These rules have been road tested over 28 years of personal sales and management experience and close observation and training of thousands of salespeople, sales managers and executives in organizations around the world. These rules apply to all selling efforts, from high-tech enterprise sales to non-technology sales.
Testimonial Quotes
“Mike Griego is the best-in-class sales thought leader.” – David Frigstad, Chairman, Frost & Sullivan
“...a worthy tool for today’s sales reps, sales managers and executives.” – Dr. Jeffrey Magee, publisher, Performance Magazine.
“I highly recommend this book to anyone who needs to sell.” – Michael Yang, Founder/CEO, MySimon, Become.com
“Mike has been able to capture and articulate the art and science of selling...” – John Laing, former WW VP Sales, Symantec
