“I've hired and re-hired MXL Partners because their practical advice, sales management coaching, and "real world" sales training have produced tangible, long term improvement and easily identifiable concrete results. Utilizing MXL's training and implementing his ideas have resulted in more clarity in our sales processes and stronger sales discipline and execution that have paid huge dividends. Our sales have more than quintupled in the last three years due, at least in part, to MXL's expert training, guidance and advice.”
–Jeff Goodman, VP of Sales, Atomz/WebSideStory

Sales Training Programs

Sales Training ProgramsStrategic Sales ExecutionTM Workshop
This practical, consultative, solution-selling workshop is designed for today's modern sales organization. Is your sales team focused on the right priorities? Are they strategic in their territory planning? Are they as productive as they can be? Do you have a common sales vocabulary? Do your salespeople question and probe effectively in all sales calls or do they sometimes “wing it?” Are they really qualifying deals appropriately? If accounts aren’t closing where do the deals break down in the sales cycle? This comprehensive program includes over 20 practical sales tools, grounded in 30 years of leading sales methodology best-practices and research, provides your sales organization with a plan, a PROCESS, a usable strategic framework for day-to-day selling effectiveness. Get your whole team executing at peak levels of performance, managing sales cycles, territories, time, and sales pitches to the right people with the right message. Modular in design with custom case studies, we will tailor the program to appropriately develope your team for today's challenging environment. (1 or 2 Day Program)

42 Rules to Increase Sales Effectiveness

Key Topics:

  • Plans – Identifying, Prioritizing, Managing Accounts and Opportunities
  • Regimens – Maximizing, Monitoring Time and Selling Activities
  • Operations – Managing the Pipeline, Forecast and Operations
  • Communications – Managing the Sales and Marketing Message
  • Execution – Executing and Delivering the Effective Sales Call/Meeting
  • Sales Cycle – Managing and Controlling the Sales Process/Cycle
  • Skills – Advanced Skills for Sales Reps and Management

Strategic Sales Management ExecutionTM Workshop
For sales management, this program will help sales managers, directors, and other executives manage a practical process as well as salespeople. Learn to supplement your existing "system" with updated tools and concepts that will help you enhance your team's performance, operations, scalability, morale, motivation and create the appropriate sales and company environment. Structured in modules, this program can be designed to specifically address your key issues and challenges. (½ Day or 1 Day)

Strategic Account Selling Workshop
Key accounts warrant Strategic Sales Execution with an emphasis on major account processes and practices. From customer targeting, profiling, collaborative value selling and cooperative sales tactics, this program will help major account reps/teams take positive actions regarding strategy, processes and plans with key account opportunities. (1½ Day)

Sales Negotiations Workshop
Think you’re a good negotiator? Think your sales team is equipped to be effective in all of their sales negotiations? This program breaks down perceptions while teaching and developing tools, tips and approaches for effective negotiations. (1 Day)

Advanced Sales Communication Workshop
Ultimately, people buy from people they like, trust and understand. This program enhances sales people’s communication and rapport building skills. Learn to read and respond to people "on the fly" with appropriate responses to build rapport and credibility. Take your good face-to-face, written and telephone communication skills to new professional heights. (1 Day)